New Look
Keller Williams
Keller Williams came to Infinity with their new logo and wanted to make it really stand out at their new location. The location in downtown Kansas City had a feel of old KC with a marble fascia and they wanted to kick it up a notch. Keller Williams came to Infinity with their new logo and wanted to make it really stand out at their new location. The location in downtown Kansas City had a feel of old KC with a marble fascia and they wanted to kick it up a notch.
The Challenge
This project was unique in the sense the customer had a brand standard to maintain but wanted more from their sign. We decided that a fact lit and backlit sign would meet all brand requirements but added a more visible element. With a marble fascia and land to work and coordinate electrical made this install a different than usual too. This project was unique in the sense the customer had a brand standard to maintain but wanted more from their sign. We decided that a fact lit and backlit sign would meet all brand requirements but added a more visible element. With a marble fascia and land to work and coordinate electrical made this install a different than usual too.
Our process
Our process began with a technical survey of the location to determine where and how the electrical would be routed. Once an electrical plan was set we could begin to fabricate. The customer chooses a red face-lit and white backlit option; this option could be accomplished in several different ways. We went with a red plastic with white leds this allowed for the dual lighting sign. Our process began with a technical survey of the location to determine where and how the electrical would be routed. Once an electrical plan was set we could begin to fabricate. The customer chooses a red face-lit and white backlit option; this option could be accomplished in several different ways. We went with a red plastic with white leds this allowed for the dual lighting sign.
The results
The results were perfect; the mixture of materials made for an a amazing sign. The finished product included an added feature of being white during the day and lighting up orange at night. The customer was very impressed and believes this added touch makes this sign stand out even more. The results were perfect; the mixture of materials made for an a amazing sign. The finished product included an added feature of being white during the day and lighting up orange at night. The customer was very impressed and believes this added touch makes this sign stand out even more.